About

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Tap Into Our Knowledge, Skills and Abilities

About The Team

Working with the Answers Design Group isn’t just about business; we like to have some fun along the way.  See which one of us prefers tea over coffee, sailboats v. motorboats and let us know whose favorite quote you connect with! Let’s have some fun while we help your business ‘stand out from the crowd”

VAL WATERMAN

Founder/Creative Director/Visionary

Val’s over 30 years of experience, creativity, insight and emotional intelligence are what make her perfect to lead your next project. With roots in sales and graphic design, Val’s unique blend of creativity and business savvy are why clients consistently say “she helped me see my business in a whole new way!”  You will experience these powerful abilities during the Discovery process, where she will be listening intently and looking for clues to your uniqueness.  She is a talented designer, expert at building THE PERFECT website that will fit your business “like a glove”.  Her vision for aligning your marketing objectives with a graphic design strategy that brings consistency throughout is what drives her to excellence.  When she’s not busy designing websites and print collateral, she can be found developing sales training materials, PowerPoint presentations or speaking to businesses about how to maximize sales and tying consistent graphic design into the entire process.

FUN FACTS ABOUT VAL

Q:  COFFEE OR TEA?
Dark, rich coffee

Q: SAILBOAT, MOTORBOAT OR HOUSEBOAT?
Houseboat! Lived on one for 8 months. Very cool experience.

Q:  FAVORITE QUOTE?
“You never get a second chance to make a first impression!”

SPECIALTIES INCLUDE:

New Business Development, Client Relationships, Web Design & Development, Presentation Design, Branding, Print Collateral, Videos, Sales Training,  and PRESENTATION COACHING.

PAULA PORTNER

Marketing Strategy, Planning and Copywriting

When it comes to cutting through the noise and getting to the heart of the project, Paula has a proven record that spans more than 30 years in B2B marketing and leadership. She is a strategic thinker and expert collaborator, eager to drive and exceed expectations with efficiency and precision. Business leaders praise her high energy, hands-on approach and her ability to keep her focus on the big picture AND, communicate detail with everyone involved. Her proven track record of driving sales, revenue and market share has helped many businesses, non-profits and professional service organizations and her ability to build and maintain strong relationships has been one of the keys to her success. Paula is a dedicated, results driven marketing and business leader, exceptional communicator, team builder, project manager and trusted advisor. Have a new product or service you want to launch, talk to Paula about your vision and then work with her for impactful ideas to make your ideas a reality.

FUN FACTS ABOUT PAULA

Q:  COFFEE OR TEA?
Hot Chai Tea or British gold with milk

Q: SAILBOAT, MOTORBOAT OR HOUSEBOAT?
I don’t have time and I like the speed!

Q:  FAVORITE QUOTE?
“The past is history, the future is a mystery and this moment is a gift. That is why it’s called The  Present”.

SPECIALTIES INCLUDE:

Marketing strategy, creative direction, marketing planning, event planning, copywriting for all your business needs, marketing communications, project leadership and planning. 

RICK SCHERER

Technical and Creative Leader (Wizard)

Rick is our resident tech wizard. His special blend of tech know-how and his determination to create cutting-edge technology will help your business stand out from the crowd, and charm search engines too! Rick is collaborative, focused, and an excellent listener. He says, “My favorite part of my job is building something and seeing it come to life.”   With decades of experience, clients have nicknamed him “Mr. Magic” and “Rick the Fixer”.  Another excellent listener, Rick, follows the 80/20 rule, as we do, spend 80% planning and 20% implementing.  When he’s not busy perfecting his craft, he’s working on conjuring up tech miracles and finding new ways to help businesses shine, online. His goal, with every project, is to make sure the final product stands out from the crowd. 

FUN FACTS ABOUT RICK

Q:  COFFEE OR TEA?
I’m a coffee person… (black, no sugar, or a triple espresso ) —it fuels my “daily magic.”

Q: SAILBOAT, MOTORBOAT OR HOUSEBOAT?
Sailboat—it’s all about strategy and adjusting your sails to the wind, much like navigating the digital marketing world.

Q:  FAVORITE QUOTE
“Stand out from the crowd or get lost in it.” It’s not just a motto; it’s a promise I make to every business I work with.

SPECIALTIES INCLUDE:

Project Management, Online Marketing, Search Engine Optimization, Social Media, Web 2.0, E-commerce and Mobile App Development.

GIOVANNI LIVIA

App Developer/ IT Analyst

Gio’s experience comes from years as a business analyst for numerous projects. His deep understanding of technology and its various mechanisms allows him to deliver solutions that meet all requirements for simple to complex projects. Gio has extensive expertise and strong analytic skills with CRM, web-based software applications, and online marketing campaigns have been treasured by clients and continue to be the cornerstone of our work.  Looking for analysis on your internet marketing an social media campaigns, Gio can not only show you the results, but explain them in a way that is easy to understand.  When he’s not managing a project and keeping all the moving parts in step, you might find him coaching clients on the appropriate use of technology for their specific business or building a mobile app for a new project.

FUN FACTS ABOUT GIO

Q:  COFFEE OR TEA?
Expresso! I need rocket fuel, Duh.

Q: SAILBOAT, MOTORBOAT OR HOUSEBOAT?
Sailboat. Slow and steady wins the race.

Q:  FAVORITE QUOTE?
“Be yourself everyone else is already taken.” – Oscar wild

SPECIALTIES INCLUDE:

Project Management, Online Marketing, Search Engine Optimization, Social Media, Web 2.0, E-commerce and Mobile App Development.