It’s all about telling your “story”! Great first impressions are crucial and with less than 30 seconds to keep a new visitor, your website is the key to success. We work to ensure that your website is attractive, functional and dynamic. Attracting the right visitors and engaging them so they convert to customers is the goal. We understand that diving into a website project can be overwhelming, that’s why working with Answers Design Group makes it easy for you to achieve the results you want. We love to create websites, and we pay attention to the little things that matter – details that will make your website and brand memorable. We have a highly skilled and dedicated team of developers and designers that can create sites for any business and any complexity. Whether you need an informational site or an e-commerce online store, we can build any type of website that will be easy to navigate, enjoyable for prospects and search engine friendly..
Internet marketing, like any other marketing process, requires ongoing attention to details, changing trends and updates that help continually promote your site. Our SEO experts will create a strategy that is crafted for the specific needs of your business. Using deep SEO knowledge and understanding, our team will drive the RIGHT traffic to your website, those who are authentically interested in your products and services. Understanding what terms your potential customers are using in their online searches is hugely important and can be the difference between generating business and simply wasting time. That’s why we spend time understanding the keywords and key phrases your prospects might be using and then we go about creating a successful SEO campaign specific to your business. Remember, SEO is not a cost-but an investment, and it’s an investment with a high return.
Everyone talks about social media as the way to build a business. But we see it differently, we see social media as another tool in the marketing basket. That’s why we separate social media from general internet marketing. Designing the RIGHT social media for your business comes from a deep understanding of who your customers and prospects are, what social media sites they spend time on, demographics and more.
Our social media services include everything you need to plan, design, develop and launch a social media marketing campaign. Once the plan is set and active, we’ll be able to give you regular updates and analyze how the plan is performing works, and always leaving room for adjustments.
Videos are a powerful way for you to engage with your clients and prospects and to establish a strong brand personality. Remember, it’s all about the “user experience” and creating a sense of trust and familiarity. Strategically placing a video on your homepage and other identified places on your site can boost your ranking on Google and other search engines. With everyone’s limited attention span, using video is a masterful way to get your message across, swiftly and in a format, people are comfortable using.
Additionally, a masterfully crafted video allows the personalities of the speakers to “shine through” creating a initial sense of recognition since you can feel like you “know” the speakers in the video.
Studies show that 99% of what we process is visual, so your logo and the look and feel of your print materials are crucial to the way that people perceive your business. Consistency matters. Let us help you build trust and familiarity with your prospects and clients. We recommend the website, and materials reflect a similar look and feel and work in tandem with one another. Branding and print collateral are classic elements for any business and can include printed materials for marketing purposes, including direct mail campaigns, brochures, flyers, catalogs, newsletters, and even custom calendars. Arm your sales team with promotional items, distribute your print materials at events and networking functions and more. Print is still a worthwhile piece for branding and leaves a long lasting impression!
Launching a new service or just looking for a better way to reach the RIGHT prospects? Let us help you blend proven techniques with today’s tools. Marketing strategy and planning services can be applied to ANY business and serve as the ‘glue’ that holds the space for all the pieces to work together. You’ve got a website, and internet marketing plan BUT, what is your strategy, how are you presenting your business and what goals and objectives are you trying to reach? Our marketing strategy and planning experience spans many industries and over 30 years of working with businesses to help design, develop and implement effective marketing plans that bring results.